June 2015

Monadnock Launches New Wet Label Protection Product Using EarthCoating

Monadnock’s Envi Enhanced Barrier (EB) Label with EarthCoating is an enhanced offering for beer and wine brands.

Monadnock Paper Mills, a provider of high-performance specialty papers for the technical, packaging and printing markets, has released its Envi Enhanced Barrier (EB) Label with EarthCoating. The product is available in a 100% post-consumer-waste fiber, bright white, smooth stock and a virgin fiber, bright white, vellum stock. These drop-in replacements for BOPP (Bi-Oriented Polypropylene) film laminated labels offer improved aesthetics, performance and sustainability for products that are subject to high-moisture conditions, such as white wines and craft beers.
Monadnock entered into an exclusive licensing agreement with Smart Planet Technologies for use of its extruded EarthCoating technology for adhesive beverage labels in North America in December 2014.

“We have expanded our Envi EB)label line offering beverage brands the option of tactile vellum virgin fiber or smooth 100% recycled fiber,” says Tim Boyd, market segment manager at Monadnock. “Both of these high-performance Envi Label Stocks will retain their beauty, integrity and brightness during the converting and bottling process and after hours immersed in an ice bucket.”

With this coating, the high performance labels contain less plastic and adhesive while offering improved opacity, brightness and wet-strength when compared to traditional BOPP film laminated labels.

“Customers are becoming increasingly environmentally conscious, so the ability for brands to offer labels with less plastic holds enormous appeal,” adds Richard Verney, chairman and CEO of Monadnock. “This innovation aligns well with our plastic-replacement strategy and complements our Envi Portfolio of substrates, which provides brands with sustainable options that do not require a compromise in performance or aesthetics.”

To learn more, visit mpm.com

How2Recycle Label Welcomes Smart Planet Technologies


Smart Planet Technologies, a packaging technology company with innovations in packaging materials engineered for recyclability, has joined the growing How2Recycle Label program.

Smart Planet Technologies and its clients will use the label on select paperboard packaging made using EarthCoating® technology. EarthCoating is a mineralized resin that functions as a barrier coating for various paperboard packaging types. In addition, Smart Planet Technologies will be an advocate for the How2Recycle program among its clients as well as a partner in industry efforts to increase both understanding of access as well as technical recyclability of all types of paperboard packaging.

“We appreciate Smart Planet’s support to encourage the use of the How2Recycle Label,” says Anne Bedarf, senior manager of the Sustainable Packaging Coalition. “As a new SPC and How2Recycle member, Smart Planet Technologies brings additional focus to SPC work in the area of packaging recyclability.”

“Smart Planet Technologies is delighted to partner with GreenBlue and to support the use of the How2Recycle Label in the packaging industry,” says Will Lorenzi, President of Smart Planet Technologies. “It is important to provide package recycling information and instructions to the consumer. It is also important to consider recyclability in the design of the package.”


The How2Recycle Label is a project of GreenBlue’s Sustainable Packaging Coalition®,a membership-based group that brings together business, educational institutions, and government agencies to collectively broaden the understanding of packaging sustainability and develop meaningful improvements for packaging solutions. GreenBlue® is an environmental nonprofit dedicated to the sustainable use of materials in society. For more information follow us on Twitter @How2Recycle or go to our website at How2Recycle.info.


Smart Planet Technologies is a packaging technology company with intellectual property focused on advancements in sustainability for the packaging industry. Our innovative technologies are engineered to conserve precious natural resources and provide high quality, environmental alternatives across a wide variety of packaging applications. EarthCoating is a registered trademark of Smart Planet Technologies. For more information, please visit our website at www.SmartPlanetTech.com


Anne Elsea

Smart Planet Technologies
Todd Gasparik